This is completed downloadable of Managerial Economics 7th edition by Paul G. Keat, Philip K. Young, Steve E. Erfle Test Bank
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Product description:
Directed primarily toward undergraduate/MBA students in Economics, this text also provides practical content to current and aspiring industry professionals.
This text will excite readers by providing a more linear progression, while proving the consistency and relevance of microeconomic theory.
This text will excite readers by providing a more linear progression, while proving the consistency and relevance of microeconomic theory.
The Seventh Edition welcomes a new co-author, Stephen Erfle of Dickinson College, who has contributed many revisions and improvements to the quantitative sections of the text, as well as provided a major addition: the use of Excel in the presentation of many of the numerical and graphical illustrations presented throughout the text.
To strengthen readers’ ability to use Excel—a critical skill in today’s job market–new Excel Applications (Excel Apps) allow readers to turn the static figures and tables in the text into dynamic illustrations.
To strengthen readers’ ability to use Excel—a critical skill in today’s job market–new Excel Applications (Excel Apps) allow readers to turn the static figures and tables in the text into dynamic illustrations.
Table of content:
1. Introduction
2. The firm and Its Goals
3. Supply and Demand
4. Demand Elasticity
5. Demand Estimation and Forecasting
6. The Theory and Estimation of Production
7. The Theory and Estimation of Cost
8. Pricing and Output Decisions: Perfect Competition and Monopoly
9. Pricing and Output Decision: Monopolistic Competition and Oligopoly
10. Special Pricing Practices
11. Game Theory and Asymmetric Information
12. Capital Budgeting and Risk
13. The Multinational Corporation and Globalization
14. Government and Industry: Challenges and Opportunities for Today’s Manager
15. Managerial Economics in Action
Part 1. Beverage Industry Survey
Part 2. The Business Planning Process
2. The firm and Its Goals
3. Supply and Demand
4. Demand Elasticity
5. Demand Estimation and Forecasting
6. The Theory and Estimation of Production
7. The Theory and Estimation of Cost
8. Pricing and Output Decisions: Perfect Competition and Monopoly
9. Pricing and Output Decision: Monopolistic Competition and Oligopoly
10. Special Pricing Practices
11. Game Theory and Asymmetric Information
12. Capital Budgeting and Risk
13. The Multinational Corporation and Globalization
14. Government and Industry: Challenges and Opportunities for Today’s Manager
15. Managerial Economics in Action
Part 1. Beverage Industry Survey
Part 2. The Business Planning Process
Product details:
Language: English
ISBN-10: 0133020266
ISBN-13: 978-0133020267
ISBN-13: 9780133020267
ISBN-10: 0133020266
ISBN-13: 978-0133020267
ISBN-13: 9780133020267
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